Chi-Chi’s, a Beloved Mexican Restaurant Chain, Makes a Comeback After 20+ Years
A New Beginning for a Classic Brand
Chi-Chi’s, a popular Mexican restaurant chain from the 1990s, is making a comeback after more than two decades. A press release announced the news, stating that the brand will be revived through a new agreement with Hormel Foods and Marno McDermott, the son of Chi-Chi’s founder.
The Rise and Fall of Chi-Chi’s
Founded in 1975 by Marno McDermott and former Green Bay Packers player Max McGee in Richfield, Minnesota, Chi-Chi’s rapidly grew to over 200 locations across the United States. However, a series of ownership changes led to the chain’s decline and eventual closure in 2004. The chain filed for bankruptcy in 2003 after a series of Hepatitis A outbreaks linked to its restaurants sickened over 600 people.
A New Chapter for Chi-Chi’s
The new agreement will see the brand reopen in 2025, with a modern twist. According to the release, new locations will combine the classic Chi-Chi’s experience with modern influences. Marno’s son, Michael McDermott, stated, "We have seen the impact our restaurant has had on individuals and families across the country and believe there is a strong opportunity to bring the brand back in a way that resonates with today’s consumer – an updated dining experience with the same great taste and Mexican flavor."
Packaged Products and Restaurant Locations
In addition to the new restaurant locations, Chi-Chi’s will also offer packaged products, including salsas, tortillas, and seasonings, which were popular during its heyday. These products will be available as new restaurant locations open.
The Future of Chi-Chi’s
It is unclear how many restaurants will open or where they will be located, but followers of the brand’s official Facebook page have already reacted to the news with nostalgic memories and excitement.
Frequently Asked Questions
Q: When will new Chi-Chi’s locations open?
A: New locations are expected to open in 2025.
Q: What kind of experience can customers expect at the new locations?
A: The new locations will combine the classic Chi-Chi’s experience with modern influences.
Q: Will packaged products be available at new locations?
A: Yes, packaged products, including salsas, tortillas, and seasonings, will be available at new locations.
Q: How many locations are planned?
A: The number of locations is currently unclear.
