Wednesday, October 1, 2025

Funfetti Releases Taylor Swift-Inspired Sourdough Mix

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Introduction to Funfetti Sourdough

Taylor Swift has spoken Funfetti sourdough mix into existence. Pillsbury Funfetti announced on Sept. 18 that it’s dropping a limited-edition sourdough bread kit. The news comes just over a month after the pop star and sourdough obsessive said on the “New Heights” podcast that she made Taylor’s version of a Funfetti sourdough for the three daughters of Jason Kelce, the older brother of fiancé Travis Kelce.

Product Details

The Funfetti mix of sprinkles and sourdough is available for preorder on Sept. 24, which also happens to be only nine days before Swift drops her highly anticipated new album, “The Life of a Showgirl.” Funfetti called the creation “equal parts tangy sourdough and sweet celebration,” in a news release that’s sprinkled with Swift references without actually using her name. The product will come in 16.6-ounce boxes that contain sourdough bread mix, a packet of sprinkles and yeast for $9.99. The boxes are only available at Funfetti.com, and preorders begin at 12:00 p.m. ET on Sept. 24, “just ahead of the most anticipated upgrade to this year’s fall playlists.”

Taylor Swift’s Sourdough Obsession

Swift’s album is scheduled to be released on Oct. 3. The singer spoke in her guest appearance on “New Heights” on Aug. 13 about her “very deep” obsession with sourdough as part of her embrace of “granny” hobbies. “I’m really talking about bread 60% of the time now. It’s become a huge, huge factor,” Swift said on the episode. Fans also interpreted that comment as a hint that Swift may perform at halftime of Super Bowl 60 in February 2026. She said she has also made cinnamon swirl cinnamon raisin sourdough, as well as her fiancé’s favorite, blueberry lemon.

Funfetti’s Celebration of Color

“Funfetti has always been about making celebrations more colorful,” said Dan Anglemyer, chief operating officer at Hometown Food Company, said in the release. “With this launch, we’re giving fans a new way to bake joy into life’s moments — whether it’s a weekend bake, an album-listening party, or just an everyday moment made brighter with sprinkles.” Swift said, “We put sprinkles in everything when we hang out!”

Conclusion

The limited-edition Funfetti sourdough bread kit is a unique creation that combines the tanginess of sourdough with the sweetness of Funfetti sprinkles. With Taylor Swift’s endorsement and the upcoming release of her new album, this product is sure to be a hit among fans. Whether you’re a baking enthusiast or just looking for a fun and colorful treat, this product is definitely worth trying.

FAQs

Q: When is the Funfetti sourdough bread kit available for preorder?

A: The Funfetti sourdough bread kit is available for preorder on Sept. 24.

Q: How much does the Funfetti sourdough bread kit cost?

A: The Funfetti sourdough bread kit costs $9.99.

Q: Where can I buy the Funfetti sourdough bread kit?

A: The Funfetti sourdough bread kit is only available at Funfetti.com.

Q: What is included in the Funfetti sourdough bread kit?

A: The Funfetti sourdough bread kit includes sourdough bread mix, a packet of sprinkles, and yeast.

Q: When is Taylor Swift’s new album being released?

A: Taylor Swift’s new album, "The Life of a Showgirl," is scheduled to be released on Oct. 3.

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