Wednesday, October 1, 2025

Shake Shack coming to Rockefeller Center

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Rockefeller Center Welcomes New Addition: Shake Shack

A Taste of NYC

Rockefeller Center’s Under 30 Rock, a collection of day-to-night restaurants, bars, takeaway counters, and shops under 30 Rockefeller Plaza, is set to welcome its latest addition, Shake Shack, later this year.

About Shake Shack

Shake Shack is known for its cooked-to-order 100% Angus beef burgers, antibiotic-free chicken, and hand-spun milkshakes. With 56 locations in the state of New York, this will be the 57th location.

Comment from Shake Shack’s CEO

"We are thrilled to pair Shake Shack’s classic burgers, fries, and shakes with the history and recent reimagination of Rock Center," said Andrew McCaughan, Chief Development Officer at Shake Shack. "We’re excited to be a part of a community that embodies the energy and spirit of this incredible city. We hope this Shack becomes a place for locals, visitors, and anyone looking to experience a taste of NYC."

Opening Date

No official opening date has been set, but the company confirms it plans to open the store in 2025.

Under 30 Rock: A Growing Destination

Situated next to the new Daily Provisions, Shake Shack joins an impressive lineup of restaurants, shops, and entertainment venues that have established Rockefeller Center as one of New York’s most exciting dining destinations. In addition to the recent opening of Daily Provisions and forthcoming opening of Shake Shack, Under 30 Rock will add several new offerings in 2025, including Miznon, Naya, Madras Dosa, Lobel’s, and more to be announced soon.

Conclusion

Rockefeller Center’s Under 30 Rock is set to become an even more vibrant and exciting destination with the addition of Shake Shack. With its commitment to quality and community, Shake Shack is the perfect fit for this iconic location.

Frequently Asked Questions

Q: When will Shake Shack open?
A: The company plans to open the store in 2025, but no official date has been set.

Q: What can I expect from Shake Shack?
A: Shake Shack is known for its cooked-to-order 100% Angus beef burgers, antibiotic-free chicken, and hand-spun milkshakes.

Q: Is this the first Shake Shack location in Rockefeller Center?
A: No, this will be the 57th location in the state of New York, but it will be the first one at Rockefeller Center.

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