Macy’s Thanksgiving Day Parade: A Celebration of Joy and Wonder
A New Addition to the Lineup: Minnie Mouse Balloon
It’s always exciting when a brand new balloon joins the lineup at the Macy’s Thanksgiving Day Parade, especially when it involves a beloved theme. This year, the event will feature a new Minnie Mouse inflatable that is part of a novel collaboration between the retail giant and Disney.
Limited-Edition Disney Products
In addition to the balloon, the partnership involves a number of limited-edition Disney products that are exclusively available at Macy’s stores nationwide and online. Expect to shop apparel pieces, accessories, and collectibles, including Disney artwork by Disney’s iconic director of character art Jeff Shelly.
Interactive AR Experience at Herald Square Flagship
The Herald Square flagship location will host a special concession stand featuring an interactive AR experience that "will allow customers to see themselves as Macy’s Thanksgiving Day Parade ‘balloon handlers.’"
Fun Facts
Did you know that the first-ever Disney inflatable to participate in the Macy’s Parade was one of Mickey back in 1934—that’s 90 years ago!
The Wondrous World of Wildlife: A New Float Debut
Minnie isn’t the only new addition to this year’s roster: the Bronx Zoo will debut a float during the November festivities as well. Dubbed "The Wondrous World of Wildlife," the new float will honor the zoo’s 125th anniversary, celebrating the venue’s amazing exhibits.
Featured Highlights of the Float
Expect a Russian boreal forest section, complete with an Amur tiger in its natural snow-covered environment; an African savanna portion boasting four different species (giraffes! Zebra! Ostriches! Horbills!); the African rainforest with a grey parrot, a gorilla, and an okapi; and odes to the Rainey Memorial Gate and the Zoo Center, two of the most iconic pieces of architecture when analyzing the destination as a whole.
Get Ready for the Holiday Season!
The holiday season is basically upon us, and, to be honest, it cannot come soon enough.
FAQs
- What is the name of the new Minnie Mouse balloon?
- The new Minnie Mouse balloon is part of a novel collaboration between Macy’s and Disney.
- What types of products will be available from the partnership?
- Limited-edition Disney products, including apparel, accessories, and collectibles, will be available.
- Is the Herald Square flagship location the only location featuring an interactive AR experience?
- No, the experience will be available at participating Macy’s stores nationwide and online.
- When does the holiday season officially start?
- The exact start date of the holiday season is not specified.
