Introduction to Live Más Café
Taco Bell plans to open a Live Más Café in Orange this summer.
It’s also opening one in Irvine, the city where its headquarters are. It isn’t ready to divulge where.
Live Más Café is a beverage concept the fast food giant launched last December in Chula Vista. It serves several Churro Chillers and Refrescas, Taco Bell’s version of aguas frescas, as well as items from the Taco Bell food menu.
Expansion Plans
Taco Bell is planning on expanding the concept to more than 30 locations in existing Taco Bells by the end of the year, according to a news release. Locations will include San Diego and Los Angeles County.
The Orange restaurant will be the first, the news release said. It is at 468 S Main St., near Children’s Hospital of Orange County’s main campus.
Menu Updates
In the meantime, Taco Bell has added six Refrescas to its menu at its regular restaurants. Flavors include Strawberry Passionfruit and Mango Peach. They cost about $3.89, or $4.89 for beverages laced with Rockstar Energy.
See also: Taco Bell introduces Crispy Chicken Strips in tacos and burritos
Comparison to Other Concepts
Live Más Café is different from Taco Bell Cantina, which have liquor licenses. There are three in Southern California, in Newport Beach, Los Angeles and Hollywood.
Live Más Café followed McDonald’s attempt to spin off a beverage concept called CosMc. McDonald’s abandoned the project in May but said in a news release it would be testing CosMc beverages in some of its restaurants.
McDonald’s is also ending its partnership with Krispy Kreme, which was to have brought doughnuts to its restaurants by the end of 2026.
Conclusion
The introduction of Live Más Café in Orange and Irvine marks a new direction for Taco Bell, focusing on beverages and expanding its reach in the market. With its unique menu offerings and planned expansion, Live Más Café is set to make a significant impact in the fast food industry.
FAQs
Q: What is Live Más Café?
A: Live Más Café is a beverage concept launched by Taco Bell, serving Churro Chillers, Refrescas, and items from the Taco Bell food menu.
Q: Where will the first Live Más Café be located?
A: The first Live Más Café will be located in Orange, at 468 S Main St.
Q: How many locations will Live Más Café expand to by the end of the year?
A: Live Más Café plans to expand to more than 30 locations in existing Taco Bells by the end of the year.
Q: What is the difference between Live Más Café and Taco Bell Cantina?
A: Live Más Café does not have a liquor license, whereas Taco Bell Cantina locations do.
