StubHub’s Top In-Demand Global Sporting Events for 2024
The 2024 World Series between the Los Angeles Dodgers and New York Yankees was the most in-demand sporting event of the year, according to StubHub’s “2024 Year In Live Experiences” report.
The Top 10 Sporting Events of 2024
- World Series: Dodgers vs. Yankees* (Los Angeles and New York)
- Super Bowl LVIII: Chiefs vs. 49ers (Las Vegas)
- Euro 2024 semifinals and final (Dortmund, Munich, and Berlin)
- Copa America semifinals and finals (Charlotte, North Carolina, East Rutherford, New Jersey, and Miami)
- NBA Finals: Celtics vs. Mavericks (Boston and Dallas)*
- College Football Playoff National Championship: Michigan vs. Washington (Houston)
- NCAA Men’s Final Four semifinals and championship (Phoenix)
- College Football Playoff — Rose Bowl: Michigan vs. Alabama (Pasadena, California)
- NFC Championship Game: Lions vs. 49ers (Santa Clara, California)
- F1 Canadian Grand Prix (Montreal)
*Includes all five games of series
Notable Trends and Growth
StubHub also noted significant growth for the WNBA this year, with a total ticket sales increase of nearly 1000% compared to 2023, including a 9000% rise in total sales for the Indiana Fever in Caitlin Clark’s rookie season.
Concert sales broke 2023 records on StubHub, while sports like cricket, soccer, and the NFL saw significant growth among international fans.
Conclusion
2024 was a record-setting year for ticket sales in sports, with the World Series taking the top spot. The success of the year goes beyond the field, court, and diamond, with international travel to live events increasing by 62% and vacations centered around seeing Taylor Swift, Coldplay, and Ohtani in the World Series and Copa America.
FAQs
Q: What was the most in-demand sporting event of 2024?
A: The 2024 World Series between the Los Angeles Dodgers and New York Yankees.
Q: Which event saw the largest growth in ticket sales?
A: The WNBA, with a total ticket sales increase of nearly 1000% compared to 2023.
Q: What was the best-selling single-day sporting event of the year?
A: Super Bowl LVIII in Las Vegas.
Q: Which sports saw significant growth among international fans?
A: Cricket, soccer, and the NFL.
