Starbucks Partners with Universal Pictures for "Wicked" Promotion
Starbucks Brings the Magic of "Wicked" to Your Cup
Starbucks is excited to announce its latest promotion, a partnership with Universal Pictures on a series of products inspired by the upcoming film "Wicked", an origins story about the Wicked Witch of the West in "The Wizard of Oz".
Introducing Elphaba’s Cold Brew and Glinda’s Pink Potion
The coffee chain has created two new cold beverages, inspired by the main characters in the movie, Elphaba and Glinda. Elphaba’s Cold Brew is made with peppermint-flavored syrup, non-dairy matcha cold foam, and green candy sprinkles, while Glinda’s Pink Potion is a Mango Dragonfruit Starbucks Refresher topped with non-dairy strawberry cold foam and topped with candy sprinkles.
Merchandise and Gift Cards Now Available
In addition to the beverages, Starbucks is also selling "Wicked" gift cards and will begin selling "Wicked" merchandise, tumblers, and cold cups on November 7. This collaboration marks the latest in a series of pop culture partnerships for the coffee chain, aimed at bringing customers closer to the magic of their favorite stories.
About the Film "Wicked"
"Wicked" is based on the long-running Broadway musical with a score by Stephen Schwartz, which opened in 2003. The film, directed by Jon M. Chu, will be released in two parts: Part One will hit theaters on November 22, a week before Thanksgiving, and Part Two is scheduled to open on November 21, 2025.
Frequently Asked Questions
Q: When can I try the Wicked-inspired beverages?
A: Elphaba’s Cold Brew and Glinda’s Pink Potion will be available in stores starting [insert date].
Q: What is the inspiration behind the beverages?
A: The drinks were inspired by the main characters, Elphaba and Glinda, from the "Wicked" movie.
Q: Will there be merchandise available for purchase?
A: Yes, "Wicked" gift cards, merchandise, tumblers, and cold cups will be available for purchase starting November 7.
Q: When is the movie "Wicked" being released?
A: The movie will be released in two parts, with Part One opening on November 22 and Part Two opening on November 21, 2025.
