Cyber Monday 2024: A Record-Breaking Day of Deals
A Day of Deals
According to Adobe Analytics, consumers are expected to spend a record 13.2 billion dollars on Cyber Monday 2024. The day was created in 2005 to promote online shopping, and it has since become synonymous with some of the best deals of the season.
Deals Galore
This year, the products are in stock and the deals are a-plenty. "During the heart of the pandemic, it was really challenging to get deals, and now we’re seeing more deals that are sort of returning to pre-pandemic levels," explained Annemarie Conte, an editor with the comparison website Wirecutter. "I think the real key is if you see something that you want at the price you want, buy it."
AI as a Shopping Companion
A new trend has emerged: AI as a helpful shopping companion. If your ChatGPT account has access to the web (it’s mostly paid subscribers right now), it can return key information about which retailer has the best deal on a particular product. Perplexity.AI is also a great resource, combining multiple product reviews into one simple summary and providing up-to-date pricing information. Google Shopping got a complete revamp this holiday season, featuring a new "deals" section with discounted products from across the web.
Price Checking 101
So, how do you ensure you’re getting a good price? Several tools can help you "price check" an item. Keepa has price history charts for over 5 billion Amazon products, while CamelCamelCamel has similar historical pricing information. For either site, you can enter the name of a product or copy and paste an Amazon URL to see a chart showing high and low prices over the past few months.
Deal Inspiration
If you’re looking for deal inspiration, check Wirecutter’s thorough deals pages, featuring products vetted by their experts. Slickdeals has crowdsourced deals voted up by the wisdom of the crowd, while DealNews uses a team of editors to explain each deal they feature.
Return Policy: A Must-Check
Before you buy, check the return policy! "Most major brands and major retailers will have a suitable return policy. It’s those sites that you’re not quite sure or maybe haven’t heard of before. Trust your gut. Check it out," concluded Conte. Personally, I always check for customer service contact information as well—the more information a site has, the easier it will be to get in touch with them if something goes wrong.
Conclusion
Cyber Monday 2024 is expected to be a record-breaking day of deals, with consumers spending a whopping 13.2 billion dollars online. With AI-powered shopping companions and a plethora of deal-finding tools at your disposal, you’re just a few clicks away from snagging the best deals of the season.
Frequently Asked Questions
Q: What is the best way to find deals on Cyber Monday?
A: Check out Wirecutter’s deals pages, Slickdeals, and DealNews for curated lists of deals.
Q: How can I ensure I’m getting a good price?
A: Use price comparison tools like Keepa and CamelCamelCamel to compare prices across different retailers.
Q: What should I look for before making a purchase?
A: Check the return policy, product reviews, and customer service contact information before making a purchase.
