Tuesday, October 14, 2025

Taco Bell’s Live Más LIVE moves from Hollywood to New York City

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Taco Bell’s Live Más LIVE Moves from Hollywood to New York City

New York City to Host Fan Event

Taco Bell’s Live Más LIVE 2025 will no longer be taking place in Los Angeles as originally announced. Instead, the fan event will be held on March 4 in a borough of New York City, according to a news release from the Irvine-based fast food giant.

Venue Announced

The venue for the event will be the Brooklyn Paramount, a 1928 movie palace repurposed as an event center. Taco Bell executives will announce more than 30 products planned for the year at the event.

Live Más LIVE was originally announced for the Hollywood Palladium on January 28, but those plans were scrubbed in the wake of the wildfires that swept through Pacific Palisades and Altadena.

Taco Bell app users can try to win tickets to the Brooklyn event at the chain’s next Tuesday Drop, which will take place at 2 p.m. on February 11. Tickets for the Hollywood Palladium sold out in a third of a second, according to the company. Otherwise, fans can watch the live stream at 5 p.m. Pacific Time on March 4 at YouTube.com/@TacoBell.

Taco Bell’s event webpage, tacobell.com/promotions/live-mas-live, has been updated to reflect the changes. Taco Bell’s first Live Más LIVE was held last year during Super Bowl weekend in Las Vegas, when chief marketing officer Taylor Montgomery announced such innovations as chicken nuggets and giant Cheez-It crackers.

Conclusion

Taco Bell’s Live Más LIVE event is a highly anticipated fan event that promises to deliver exciting news and products to fans. The move from Hollywood to New York City may have been unexpected, but it’s clear that the event is still going to be a thrilling experience for attendees and viewers alike.

FAQs

Q: Why was the original venue changed?
A: The original venue was changed due to the wildfires that swept through Pacific Palisades and Altadena.

Q: How can I win tickets to the Brooklyn event?
A: Taco Bell app users can try to win tickets to the Brooklyn event at the chain’s next Tuesday Drop, which will take place at 2 p.m. on February 11.

Q: Can I still watch the live stream if I don’t have tickets?
A: Yes, fans can watch the live stream at 5 p.m. Pacific Time on March 4 at YouTube.com/@TacoBell.

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