Starbucks Makes Major Changes to Improve Customer Experience
Free Refills for All Customers
Beginning on Monday, customers who order a “for here” beverage can also get free refills of hot or iced coffee or hot or iced tea during their visit. The drink will also be served in a coffee mug, glass, or clean personal cup brought from home.
However, according to the company’s website, Cold Brew and Nitro Cold Brew, Iced Tea Lemonade, flavored Iced Tea, and Starbucks Refreshers are excluded from the free refill program.
Condiment Bar Returns
Starbucks is also bringing back the condiment bar, complete with creamer, milk, and various sweeteners.
A New Era at Starbucks
Starbucks’ new chairman and CEO, Brian Niccol, has set out to recapture the community coffeehouse feeling that the chain used to have. In an effort to achieve this, the company has implemented a range of changes, including the free refill policy and the return of the condiment bar.
Ongoing Efforts to Enhance the Customer Experience
In addition to the free refills and condiment bar, Starbucks has also introduced a “Coffeehouse Code of Conduct” policy, which prohibits panhandling, consumption of outside alcohol, and drug use, including vapes.
What You Need to Know
FAQs
* What drinks are eligible for free refills? All hot or iced coffee or hot or iced tea drinks, except for Cold Brew and Nitro Cold Brew, Iced Tea Lemonade, flavored Iced Tea, and Starbucks Refreshers.
* Can I bring my own cup? Yes, you can bring a clean personal cup to receive your drink in.
* What is the purpose of the Coffeehouse Code of Conduct policy? The policy is in place to ensure a safe and welcoming environment for all customers and employees.
With these changes, Starbucks aims to recapture the community spirit that once defined its brand and provide a more enjoyable experience for its customers.
