Introduction to El Bolillo Bakery
El Bolillo Bakery, a beloved institution in Houston since 1998, is set to open its doors in San Antonio in late 2026. This popular bakery chain will bring its wide variety of pan dulce, with over 150 types baked fresh daily, to the city. The business started as a small neighborhood bakery but has since grown to five locations in the Houston area.
The Rise of El Bolillo Bakery
Recently dubbed the "Buc-ee’s of panaderías" by Texas Highways magazine, El Bolillo Bakery is renowned for its vast selection of treats and its colorful storefronts, which evoke the vibrant buildings of San Miguel de Allende, Mexico. The bakery’s success can be attributed to its commitment to providing high-quality products and its unique approach to traditional Mexican baking.
Menu Items and Services
In addition to its extensive range of pan dulce, including orejas, campechanas, and canastas, El Bolillo Bakery is also known for its innovative tres leches cakes, which come in flavors such as mango, mocha, and Oreo. The bakery also offers custom cakes with personalized designs, making it a popular choice for special occasions. Furthermore, El Bolillo serves a variety of savory items, including tortillas, kolaches, tamales, and other desserts like flan and pingüinos, the bakery’s take on Hostess Cupcakes.
Mission and Values
According to Andrew Miller, Chief Operations Officer, "At El Bolillo Bakery, we believe in inclusivity and accessibility. Whether you’re celebrating a special occasion with one of our custom cakes or simply stopping by for a warm bolillo, there’s something here for everyone. Our mission is to create a space where all are welcome, regardless of background or budget." This commitment to inclusivity and accessibility has contributed to the bakery’s success and loyal customer base.
Expansion to San Antonio
The expansion of El Bolillo Bakery to San Antonio was first teased in January 2023, when Houston firm Garza Management Group took over operations for restaurant group Common Bond. Although Austin or Dallas were initially mentioned as potential new cities for growth, San Antonio was not mentioned at the time. The new location will be situated at 9440 W Interstate 10, a building with a previous unsavory past as the home of AllStars Gentlemen’s Sports Club. However, with El Bolillo Bakery taking over, the site will be transformed into a family-friendly destination.
Conclusion
The arrival of El Bolillo Bakery in San Antonio is exciting news for the city’s food scene. With its wide variety of traditional and innovative baked goods, commitment to inclusivity and accessibility, and vibrant storefronts, El Bolillo Bakery is set to become a beloved institution in San Antonio, just as it has in Houston. As the bakery prepares to open its doors in late 2026, residents and visitors alike can look forward to experiencing the unique flavors and welcoming atmosphere that El Bolillo Bakery has to offer.
