Introduction to Walmart’s New Store
Walmart opened a new store in Dallas-Fort Worth on Wednesday as it steps up investments in North Texas. The retailer began welcoming customers at the site on the northern edge of Frisco, nestled near the corner of University Drive and FM 423. The new store covers about 200,000 square feet and can pull in from nearby Prosper and Little Elm as well, according to Robert Harris, store manager. The last store opening in North Texas came about seven years ago for Walmart.
Features of the New Store
The store features a fresh approach for Walmart with more open, airy areas for shoppers to peruse. The home goods section features shorter shelves and welcoming displays while the beauty and health area provides extra space for shoppers. In the grocery and deli area, there’s also fresh tortillas made in-house. It’s part of a broader push by Walmart with tortilla makers set to be added to about 100 stores across Texas by the end of the year, according to Kelsey Bohl, director of communications at Walmart.
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Related Stores
Related stores in the area are also thriving, with the new Walmart store situated in a busy retail area that’s within eyeshot of H-E-B and Kroger.
Upgrades and Investments
Walmart is investing in North Texas stores with new additions and more upgrades as it competes with rivals and tries to tap into the growing population.
Walmart customers began to form a line well before sunrise as the new Walmart Supercenter celebrated its grand opening at 16600 FM 423 at Hwy. 380 in Frisco on October 1, 2025.
Steve Hamm / Special Contributor
Store Layout and Amenities
In addition, the electronics section is sporting a fresh look, while the clothing section gets an upgrade with the sections more neatly tied together with a central display that’s under special lighting. The baby section also has welcoming displays of items for growing families.
New Walmart opens in Frisco
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Seasonal Items and Ready-to-Eat Options
The new store includes more room for seasonal items. In the grocery and deli area, shoppers can get ready-to-eat options such as sushi. There’s also a Dunkin’ for visitors.
Employment Opportunities
The new store employs about 400 people, Harris said.
Conclusion
The new Walmart store in Frisco is a significant investment in North Texas, offering a fresh approach to shopping with more open and airy areas, upgraded sections, and new amenities. With its convenient location and wide range of products, the store is expected to attract customers from nearby areas and contribute to the local economy.
FAQs
Q: Where is the new Walmart store located?
A: The new Walmart store is located on the northern edge of Frisco, near the corner of University Drive and FM 423.
Q: What are
