Introduction to the Contest
The Lay’s potato chip company is asking fans to decide on a future flavor for its lineup. The finalists for the “Do Us a Flavor” contest have been announced and this year’s competition comes with a $1 million reward.
The three final flavors "are hitting the shelves near you," Lay’s contest website reads. Voting kicks off on April 21 and runs through June 13.
The Voting Process
During that time, chip snackers can visit local stores to taste and vote on the three finalist flavors, each created by snack lovers from across the country with the help of Lay’s experts.
The Finalist Flavors
The finalists are:
- Valentina & Lime — a flavor made from Valentina hot sauce and lime juice
- Korean-Style Fried Chicken — a spicy and sweet chip inspired by South Korean street food
- Bacon Grilled Cheese — a chip inspired by the nostalgic sandwich recipe of the finalist’s father
The Prize
The flavor with the most votes at the end of the contest will be crowned the winner and the creator will walk away with the million-dollar grand prize. The two runners-up won’t leave empty-handed either, each earning $50,000.
The Future of Snacking
While the chips are only available for a limited time, one lucky flavor may become a permanent part of the Lay’s lineup. As Lay’s put it: "The future of snacking is up to you!"
Conclusion
The "Do Us a Flavor" contest is a unique opportunity for fans to have a say in the future of Lay’s potato chips. With three delicious flavors to choose from, it’s up to the public to decide which one will be the next big hit. So, be sure to cast your vote and make your voice heard.
FAQs
Q: When does the voting start and end?
A: Voting kicks off on April 21 and runs through June 13.
Q: How many finalist flavors are there?
A: There are three finalist flavors: Valentina & Lime, Korean-Style Fried Chicken, and Bacon Grilled Cheese.
Q: What is the grand prize for the winner?
A: The winner will receive a $1 million grand prize.
Q: Will the winning flavor become a permanent part of the Lay’s lineup?
A: Yes, the winning flavor may become a permanent part of the Lay’s lineup.