Introduction to the Wienie 500
Oscar Mayer is putting mustard on the pedal to the metal with the first-ever “Wienie 500,” a race between all six of its iconic Wienermobiles ahead of the Indianapolis 500.
The Race Details
The oversized hot dogs on wheels will compete in a lighthearted race on the famed Indianapolis Motor Speedway track on Friday at 2 p.m. EST as part of the Indy 500 weekend.
The First ‘Meat-Up’ in Over a Decade
"The Wienie 500 will also mark the first ‘meat-up’ of all six Wienermobiles in over a decade and the first competitive race for the fleet," Oscar Meyer said in a statement. "From custom Hotdogger racing suits, to a trophy presentation in the ‘Wiener’s Circle’, complete with a condiment spray and hot dog for the wiener’s enjoyment, every moment of the race is designed to spark smiles."
The Story Behind the Indy 500 Tradition
Why does the Indy 500 champion celebrate with a drink of milk in victory lane? Here is the story behind this iconic tradition and the Indiana dairy farmers, who play an integral part on race day.
Representing Different U.S. Regions
Each Wienermobile will represent a different dog from a U.S. region:
- Chi Dog — Midwest
- New York Dog — East
- Slaw Dog — Southeast
- Sonoran Dog — Southwest
- Chili Dog — South
- Seattle Dog — Northwest
The Unofficial Kickoff of Summer
Kelsey Rice, Oscar Mayer’s brand communications director, said the "Indy 500 marks the unofficial kickoff of summer and the start of hot dog season."
Live Streaming and Broadcast
The hot dog race will be streamed live on the FOX Sports app and across @INDYCARonFOX social accounts. Highlights will also be shown on Sunday during the Indy 500 pre-race show on FOX.
Conclusion
The Wienie 500 is a fun and unique event that combines the excitement of racing with the iconic Wienermobiles. With its lighthearted and playful atmosphere, it’s an event that’s sure to bring smiles to everyone’s faces. Whether you’re a fan of hot dogs or just looking for a fun event to watch, the Wienie 500 is definitely worth checking out.
FAQs
Q: What is the Wienie 500?
A: The Wienie 500 is a race between all six of Oscar Mayer’s iconic Wienermobiles ahead of the Indianapolis 500.
Q: When and where will the Wienie 500 take place?
A: The Wienie 500 will take place on Friday at 2 p.m. EST at the Indianapolis Motor Speedway track.
Q: How can I watch the Wienie 500?
A: The Wienie 500 will be streamed live on the FOX Sports app and across @INDYCARonFOX social accounts, with highlights shown on Sunday during the Indy 500 pre-race show on FOX.
Q: What is the significance of the Indy 500 champion drinking milk in victory lane?
A: The tradition of the Indy 500 champion drinking milk in victory lane is an iconic part of the event, and is a nod to the Indiana dairy farmers who play an integral part in the race.