World’s Top Hotels and Restaurants are Changing How They Serve Water
The world’s top hotels and restaurants are shifting the way they serve water, opting for sustainable and eco-friendly options to reduce plastic waste and carbon footprint. One such company leading the change is Nordaq, a Swedish company that provides purified and bottled water to over 700 luxury hotels, casinos, and cruise ships.
Eliminating Single-Use Water Bottles
Nordaq’s CEO, Johanna Mattsson, aims to reduce single-use water bottles in the hospitality industry, moving away from the traditional plastic bottles to glass-bottled European mineral water. “Transportation of water over water doesn’t make sense,” she said. “That’s what we want to eliminate.”
The company’s bottles are designed to be free from plastic labeling, allowing them to be easily washed and reused. They also come with wide mouths, making them cleanable in regular dishwashers. Each bottle is securely capped and date-stamped after being refilled, ensuring the water remains fresh and hygienic.
A Global Movement
Nordaq is not the only company in the premium sustainable water business. Castalie water is present in over 700 hotels in France, while Purezza water is served in over 5,000 venues across 13 countries. The Indian hospitality company ITC Hotels created its own brand of “zero-mile” water called SunyaAqua to reduce single-use plastic bottles in its 140 hotels.
Be WTR: A Swiss Sustainable Water Brand
Be WTR, a Swiss sustainable water brand, operates inside hotels and through centralized facilities. The company’s main operations are in the United Arab Emirates, but its water is sold in 12 countries, including recent expansions into Canada and China. Be WTR’s CEO, Mike Hecker, emphasized the importance of minimizing transportation distance, saying, “We try to be located at the point of consumption as much as we can.”
Less Waste, Higher Profit
Companies that supply the tourism and food industries with no- or low-transport filtered water claim to save millions of plastic bottles from being used every year. They also generate a profit for their clients, with Be WTR’s first bottling plant at Westin Dubai Mina Seyahi saving “over one million imported bottles a year. And this is a considerable achievement, both in … carbon footprint, but also in creating positive profit for our client.”
A Profitable Business
Be WTR’s Hecker declined to say how much a bottle of Be WTR sells for, but said it’s “competitively priced” with glass-bottled mineral water from Europe. Purezza estimates each of its bottles costs around 30 cents to produce, or about one-fifth the price of regular bottled water, but both can be sold for the same price.
Conclusion
The world’s top hotels and restaurants are recognizing the importance of sustainable practices, shifting away from single-use water bottles and opting for eco-friendly alternatives. With companies like Nordaq and Be WTR leading the way, the hospitality industry is making significant strides in reducing plastic waste and carbon footprint.
FAQs
* What is Nordaq’s goal?
Nordaq aims to reduce single-use water bottles in the hospitality industry, moving away from traditional plastic bottles to glass-bottled European mineral water.
* How many hotels and restaurants use Nordaq’s water?
Over 700 luxury hotels, casinos, and cruise ships use Nordaq’s water.
* What is Be WTR’s main operation location?
Be WTR’s main operations are in the United Arab Emirates, but its water is sold in 12 countries.
* How much does Be WTR’s water cost to produce?
Be WTR’s CEO, Mike Hecker, declined to say how much a bottle of Be WTR sells for, but said it’s “competitively priced” with glass-bottled mineral water from Europe.
